About Us

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The Geelong Retailers Association was established with one simple belief: our businesses are stronger when we work together.

Our members are passionate retailers, café owners, hospitality operators, service providers and small business owners who are invested in the future of Geelong's CBD. We believe that the people who open their doors every day, employ local people, support community groups and welcome thousands of visitors each year deserve a meaningful voice in the conversations that shape our city.

Our purpose is to bring businesses together to identify shared opportunities and challenges, encourage collaboration, and advocate for a thriving, accessible and vibrant Geelong CBD.

We are committed to working constructively with the City of Greater Geelong, state and federal governments, business organisations and the wider community to ensure that decisions affecting our city centre are informed by the experiences of the businesses that call it home.

The Association is not about politics or division. It is about creating positive outcomes through respectful dialogue, practical ideas and a united voice.

Together, we aim to:

• Represent the collective interests of Geelong CBD businesses.
• Encourage meaningful engagement between businesses and decision-makers.
• Promote initiatives that increase visitation and support local trade.
• Foster collaboration and networking between local businesses.
• Share information, ideas and opportunities that benefit our members.
• Advocate for a safe, accessible and welcoming city centre.
• Celebrate and promote the incredible diversity of businesses that make Geelong unique.

Every business, no matter its size or industry, has valuable insight and experience to contribute. By bringing our voices together, we can help shape a stronger, more resilient and more prosperous future for the Geelong CBD.

Together, we are stronger. Together, we can make a difference.